GOAL
The goal of our project is to create an interactive children's game that engages children both physically and mentally. Specifically, our toy should exercise young children's fine motor skills, hand eye coordination and imagination in the building/designing process.

OUR TOY
The toy we developed consists of a set of foam building blocks, covered with alternating sides of hook and loop fasteners (Velcro®). Each set comes with a flat Velcro® base on which to build whatever your imagination compels you to. The light weight foam blocks and easy fastening mechanism makes it easy for young children to grasp the blocks and build large freestanding structures.

UNDERLYING CONCEPT
Sticky Blocks are based off of hook & loop technology originally thought up and created by George de Mestral. It is a fabric layer through which tiny hooks and loops have been driven through. The hooks have an uncanny ability to consistently hook onto the loops when the two variations come into contact, resulting in a force that holds the two together.

WHAT MAKES STICKY BLOCKS UNIQUE
Sticky Blocks are a fun toy for all ages, they are a tool for the creative. They give a fundamental grasp of construction, with a twist. These blocks can attach in non-linear ways. Other construction toys, like Lego®, are limited in that they have set ways to put the pieces together. With Sticky Blocks, attaching one piece to another gives much more freedom and can lead to more organic structures and artworks. Velcro® itself provides an amazing look at how large scale phenomena (hooks & loops) scale down to produce an action which you would expect. Promoting thinking on the small scale, building on the large scale and the freedom of building non-uniform structures is what this toy is all about.